Bosler, Denise Additional Author mixed material bibliography HOW Books 2012 monographic

Book - Paperback

234 Good Design, Down to the Letter Packages on store shelves, posters on building walls, pages of a website�all contain information that needs to be communicated. And at the heart of that communication is type: visually interesting, interactive, expressive and captivating. Each letter must come alive; therefore, each letter must be carefully crafted or chosen. A solid foundation in typography, as well as an understanding of its nuances, will help you optimize your visual communication�in whatever form it takes. By breaking down the study of type into a systematic progression of relationships�letter, word, sentence, paragraph, page and screen�award-winning graphic designer and professor of communication design Denise Bosler provides a unique and illuminating perspective on typography for both print and digital media and for designers of all skill levels. Through instruction, interviews and real-world inspiration, Mastering Type explores the power of each typographic element--both as it stands alone and as it works with other elements--to create successful design, to strengthen your skill set and to inspire your next project. Canada9781440313691 C2O library Online catalog (BETA) 686.22 BOS Mas 5617 C2O library & collabtive (Cultural Studies; Humanities; Lifestyle) C%3ADocuments+and+SettingsC2ODesktopcovermastering+type.jpg 5476 2015-01-02 09:50:52 2015-01-02 09:50:52 machine generated